Professional Tasks
- Establishing product thinking instead of project thinking in organizations
- Responsibilities of ICT product development
- Analyzing the ICT market and competitors
- Identifying and analyzing customer needs
- Determining and documenting requirements
- Creating business cases
- Creating and maintaining product roadmaps
- Coordinating product releases
- Supporting the scrum team in understanding the product visions
- Defining features (A/B testing)
- Ensuring governance and audits
- Prioritizing the entries in the product backlog so that the largest value is generated
Tasks with social interaction
- Defining product marketing (naming and branding)
- Conducting active stakeholder management
- Developing and implementing the product strategy
- Maximizing the added value of ICT systems using the scrum methodology
- Supporting the scrum team in selecting new, targeted technologies
